The Bid Book
In partnership with the RFL, we designed England’s bid to host the 2021 Rugby League World Cup. This included the bid logo, a 28 page bid book and a presentation box. The bid was launched in June 2016 and in November, the bid won the right to host the World Cup.
The bid box creative emphasised the England colours of red and white with the gold writing reflecting the prestige of the World Cup as the pinnacle of the sport.