Earnie shortlisted for the BT Sports Industry Awards

By The Earnie Team




The very best work, spread across 23 different sports, has now been recognised in this year’s Official Shortlist. View the full list here: www.sportindustry.biz/Shortlist


Earnie have been shortlisted for the work they’ve done across rights holders and brands throughout 2017 in delivering integrated campaigns and tackling complex commercial challenges of their clients.


The winners will be announced at the BT Sport Industry Awards 2018, on 26th April, with categories recognising the very best activations, agencies, brands, campaigns, content, digital communities, events, governing bodies, rights holders, sponsorships, technologies, use of data and more.


In total, 23 different sports are represented – from athletics to UFC – while the NFL can continue celebrating a successful Super Bowl last week, with three entries on the Official Shortlist.


Nick Keller, chairman, Sport Industry Group – organisers of the BT Sport Industry Awards – commented: “We introduced a number of new categories this year to reflect the work and strategy being undertaken across the sport industry. It is clear that technology is significantly changing our industry but we also are seeing many campaigns that are purpose lead. There is no doubt in these fragmented times that our industry has a greater role to play.”


The BT Sport Industry Awards are the largest commercial sports awards in the world, taking place at Battersea Evolution in London, on Thursday 26th April 2018.


The BT Sport Industry Awards Judging Panel will then decide the winner of each category, announced at the BT Sport Industry Awards 2018 – the most prestigious commercial sports awards in Europe. To find out more about the extensive judging process, click here.


For more information on the event visit www.sportindustry.biz/awards, and follow @SportIndustry #BTSIA.